Reflection from Victoria’s Secret

When I read article of Victoria’s secret, I learn that strategies create global brand. In the past, Victoria was the same product in style and price with other product. After, Victoria ‘s underwear can sell department stores because they improve style bra which create different product and add to income for Victoria. Beside victoia’secret built channel of successful market and access customer around the world, they made service through www.VictoriasSecrt.com. It advertise multiple media , there were fashion show ,catalogue photo and e-mail ; you can order to purchase. They crate global brand by had message many language of web site Victoria’s secret so that made international marketing. I think that Victoria’s secret made value brand which is unique, it make successful strategies marketing on the cyber is advertising product